Tag Archive | pink-washing
Pink Bats: Not Just About Breast Cancer Anymore
On Friday I wrote about pinkwashing in baseball, but I want to take a minute to address the argument that it’s good because it raises money for breast cancer awareness and research. Cancer is serious and sad and horrible. My mom survived breast cancer. For a 28 year old, I probably know an above average [...]
The Mets’ Marketing-to-Women Problem
A recent study revealed that the New York Mets have more female fans than any other MLB team. As a fan of the Amazins myself, my heart swells with pride. And yet, the Mets — consistent with baseball across the board — still don’t quite get us. Exhibit A, via Metspolice.com, is this Mets press [...]
Why Would I Wear This?!: “I Came to the Baseball Game to Seduce Boys” Edition
Today I learned that all of the items below exist and I need to share with you. You’ll note that the items are almost exclusively part of the Victoria’s Secret PINK line being sold by Major League Baseball. The theme here is not that the buyer/wearer came to watch baseball, but instead that they are [...]
Pink-Washing the Boys’ Locker Room
Remember a month or two ago when the Powerball was a few hundred million dollars? Maybe you and your coworkers bought a bunch of tickets and drafted a little contract. Maybe you daydreamed about what you’d spend your winnings on: a trip around the world, pay off your student debt, buy a house. Well, you [...]
NFL Apparel Focused on Women (Finally!)
In more positive fashion news this week, the New York Times On the Runway blog featured the new National Football League (NFL) women’s line of apparel. We’ve written a lot about women’s sporting apparel, especially regarding apparel supporting specific teams. Men’s apparel fits funny, the women’s apparel usually is pink or has stupid hearts all [...]
Why Would I Wear This?: Pink Sports Equipment Edition
It’s been a while since we did one of these, but then, lo and behold, one fell right into my lap. I’ve been in the market for a tennis racquet for quite some time, and as a beginner am not particularly picky other than not wanting to spending too much money on something I’m likely going to [...]
Sexy Doesn’t Cut It: Choosing Women’s Athletic Apparel
The issue of female sports apparel has been one that we’ve discussed before in our recurring “Why Would I Wear This?” series, but mostly in the context of apparel that supports specific teams. What we haven’t addressed as much is actual clothing that women wear while playing sports, which can be just as gendered. Caitlin [...]
Weekend Links
Happy Friday! Here are some stories that we wanted to highlight for your weekend reading: Cheerleading used to be a men’s-only sport. Three U.S. Presidents were cheerleaders (Eisenhower, F. Roosevelt, Reagan) and in terms of masculinity, it was considered equivalent to playing football. Women didn’t start cheering until World War I, when men were deployed [...]
Why Would I Wear This?: Pink EVERYTHING Edition
Oh goodie, the 2012 Honorary Bat Girl Contest is here! Before you read any further, just click on that link and look at it for a second. Pink bats; pink MLB logo; pink text and borders and backgrounds; and they even have the gall to use a Phillies player!!! (Kidding about that last one…well, sort of.) [...]
