Tag Archive | female sports fan

The Mets’ Marketing-to-Women Problem

A recent study revealed that the New York Mets have more female fans than any other MLB team. As a fan of the Amazins myself, my heart swells with pride. And yet, the Mets — consistent with baseball across the board — still don’t quite get us. Exhibit A, via Metspolice.com, is this Mets press [...]

We’ll say it again – IT’S OPENING DAY!!!!

Baseball is FINALLY here, the long cold winter months are over, and happiness simply does not describe how we feel. Because in baseball, things like this happen: And things like this happen: Thank you Earth, for turning on your axis and rotating around the sun so that Opening Day can come and baseball can be [...]

MLB Fan Cave Dwellers Move Toward Gender Parity

It’s Opening Day!!!!!!!!!!!!!!!!!!!!!!!!!  And with it, our first baseball post of the 2013 season: About a week ago, and for the third year in a row, the MLB Fan Cave announced its group of Cave Dwellers.  Cave Dwellers basically get to put their normal lives on hold for 6 months, hang out at the Fan Cave [...]

Why Would I Wear This?!: “I Came to the Baseball Game to Seduce Boys” Edition

Today I learned that all of the items below exist and I need to share with you.  You’ll note that the items are almost exclusively part of the Victoria’s Secret PINK line being sold by Major League Baseball. The theme here is not that the buyer/wearer came to watch baseball, but instead that they are [...]

Why Would I Wear This?: Super Bowl Ring Edition

As you know, the Ravens won the Super Bowl on Sunday, which means immediate mass production of purple “Super Bowl XLVII Champions” gear.  One such item on NFLShop.com caught our eye: Sports aside, I hate the stereotype of the girl desperate to be married.  There are lots of reasons to be married (tax status, health insurance, [...]

In Case You Forgot, Sexism Still Exists in Sports Fandom

Just in case you thought that sportswriters have figured out that women like sports, too, a cartoonist for Baseball America (really, Baseball America?!) published this cartoon: Only Bettys and Veronicas like Triple-Crown-winning Cabrera (history of domestic violence be damned).  The true male baseball nerds know that Mike Trout is the real MVP. Also, nerdism?

MLS Writer Simon Borg Gets a Red Card

Today we have a guest post from our friend Marie!  Marie is crazy about soccer, but would prefer that you refer to it as football.  Although Marie is an avid supporter of Clube de Portugal (the Portugal National Football Team), her favorite WAG is Sylvie van der Vaart.  She lives in Brooklyn with her husband [...]

Sexy Doesn’t Cut It: Choosing Women’s Athletic Apparel

The issue of female sports apparel has been one that we’ve discussed before in our recurring “Why Would I Wear This?” series, but mostly in the context of apparel that supports specific teams.  What we haven’t addressed as much is actual clothing that women wear while playing sports, which can be just as gendered.  Caitlin [...]

One Female Baseball Fan’s Thoughts on Jezebel’s “I Love Balls” Series

From one of our readers, Amanda, we at Bloomer Girls learned about a new series of posts Jezebel is running called “I Love Balls.”  The recurring post is described by the author, Lindy West, in the following way: Lindy West hates baseball. But she’s going to try to and become a fan, and she’ll be documenting [...]

Weekend Links Post

It’s Friday!  As we sometimes do, today we’re sharing a few articles we read this week:  The Toronto Star published a round-up of letters to the news source demanding better coverage of women’s sports. After a Cardinals’ radio ad depicted the team’s fanbase as all-male, the Fearless Leader over at A Blog of Their Own [...]